Westcoast legend Snoop Dogg has now become the owner of his old label Deathrow Records. According to the reports Snoop has acquired the label from Blackstone-Controlled MNRK Music Group.
In a press release, the 50-year-old rap icon Snoop said “I am thrilled and appreciative of the opportunity to acquire the iconic and culturally significant Death Row Records brand, which has immense untapped future value. It feels good to have ownership of the label I was part of at the beginning of my career and as one of the founding members. This is an extremely meaningful moment for me. I would like to personally thank the teams at Blackstone, MNRK, and especially David , who worked collaboratively with me over several months to make this exciting homecoming a reality. I’m looking forward to building the next chapter of Death Row Records.”
In the early 90s, Deathrow Records was founded by Suge Knight, Dr. Dre, The D.O.C., and Dick Griffey. The label became the pillar of hip-hop as it released some of the greatest albums in the genre The Chronic by Dr. Dre, Doggystyle by Snoop Dogg , Tupac’s All Eyez On Me, and more. In the mid 200s following many controversies and lawsuits involving Suge Knight, Deathrow Records filed for bankruptcy.
Last year Snoop Dogg was appointed as Executive Consultant of Def Jam, after a few months of the appointment, Snoop signed Griselda’s Benny The Butcher to the label. Snoop is now preparing for the release of his album titled ‘Bacc on Deathrow Records’ and headlining Superbowl Halftime with Dr, Dre, Eminem, Mar J Blige & Kendrick Lamar this weekend.