Drake and 21 Savage staged a fake press tour to promote the release of their joint album, “Her Loss”, which included fake performances on SNL and Colors, a Vogue cover, an NPR Tiny Desk concert, and a comedic visit on The Howard Stern Show.
The duo has been posting pictures and videos of their fake appearances on the above networks to their Instagram accounts, tagging and thanking the actual platforms for the invites. Beginning with Vogue Magazine, Drizzy shared a fabricated cover of himself and 21 with the caption, “Thanks Vogue Magazine and Anna Wintour for the love and support on this historic moment.”
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That was just the beginning as the Canadian rapper and 21 continued their fake rollout with NPR Tiny Desk concert and a Saturday Night Live performance.
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Both of these videos have more than 10 million views on Instagram.
Prior to the release of their joint album, Drizzy and 21 released a video of a fake conversation with Howard Stern. The Instagram “interview” combines existing clips of the SiriusXM radio host with footage of Drake and Savage answering questions in a set that resembles Stern’s actual studio. “Absolutely NO filter with the incomparable Stern show,” the IG caption reads. “Thanks for having us.” The video has 16 million views.
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Howard Stern was impressed by the Deepfake interview and reacted to it on his show.
“He did this kinda interesting thing: instead of doing a press tour, he made up a fake press tour and released it. He’s been sharing these fake video clips of interviews and performances and album covers he hasn’t actually done. And then he even put out a clip of me interviewing him,” he said. “He edited himself in to look like he was in our studio, and he is answering questions from me using clips from a different interview. […] They [Drake and 21 Savage] put together this whole thing. […] Drake did such a good job that the news outlets are reporting on it as if it is real.”
Drake and 21 recently released another clip of themselves performing on Colors, which was also fabricated, and Colors Studio reacted to it in the Instagram comments, writing: “Wait…hold up.”
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We are sure these networks would love to have Drake and 21 Savage on their platforms but the staged appearances are gaining a lot of attention from both fans and media outlets.
Check out Howard Stern’s reaction below: